Set out below are examples of bid requests for each ad format, based on the latest OpenRTB spec and DT SDK.
Each of the examples below:
- Contain us_privacy
- Include schain object and support GDPR
Unified Bid Request (Eligible for Display and Video)
{
"id": "75726xxxx050004647",
"imp": [{
"id": "1",
"banner": {
"w": 320,
"h": 480,
"btype": [4],
"battr": [3, 6, 7, 8, 9, 10, 14, 17],
"pos": 7,
"mimes": ["text/html", "text/javascript", "image/png", "image/jpeg", "image/gif"],
"topframe": 1,
"api": [5],
"id": "1"
},
"video": {
"mimes": ["video/mp4", "video/webm", "video/3gpp"],
"minduration": 16,
"maxduration": 60,
"protocols": [2, 5],
"w": 320,
"h": 480,
"startdelay": 0,
"placement": 5,
"linearity": 1,
"skip": 1,
"skipmin": 15,
"skipafter": 5,
"battr": [3, 8, 9, 10, 13, 14, 17],
"maxbitrate": 5000,
"playbackmethod": [5],
"playbackend": 1,
"pos": 7,
"companionad": [{
"w": 320,
"h": 480,
"btype": [4],
"battr": [3, 6, 7, 8, 9, 10, 14, 17],
"pos": 7,
"mimes": ["text/html", "text/javascript", "image/png", "image/jpeg", "image/gif"],
"topframe": 1,
"api": [5],
"id": "1",
"vcm": 1
}],
"companiontype": [1, 2, 3],
"ext": {
"rewarded": 0,
"mraidendcard": 1
}
},
"displaymanager": "Fyber",
"displaymanagerver": "7.8.4.0",
"instl": 1,
"tagid": "1082395",
"bidfloor": 19.75,
"bidfloorcur": "USD",
"clickbrowser": 0,
"secure": 0,
"exp": 3600,
"ext": {
"dpl": 0,
"brsrclk": 1
}
}],
"app": {
"id": "10xxx95",
"name": "App_Name",
"bundle": "com.bundle",
"storeurl": "https://play.google.com/store/apps/details?id=com.bundle&referrer=xxxxxx%xxxxxx.com%xxxx%xxxxx",
"cat": ["IAB9", "IAB9-30", "IAB9-5"],
"ver": "2.01.00",
"privacypolicy": 1,
"paid": 0,
"publisher": {
"id": "111111",
"name": "Pub_Name",
"domain": "https://xxxxxxxx.com/"
},
"ext": {
"devuserid": "81f32xxx-xxxx-xxxx-xxxx-xxx8d342f79b",
"storecat": "Puzzle",
"apilevel": 31,
"fmwname": "unity3d",
"storesubcat": ["GAME_PUZZLE", "GAME"]
}
},
"device": {
"ua": "Mozilla/5.0 (Linux; Android 12; SM-G996U Build/SP1A.210812.016; wv) AppleWebKit/537.36 (KHTML, like Gecko) Version/4.0 Chrome/98.0.4758.101 Mobile Safari/537.36",
"geo": {
"lat": 33.4166,
"lon": -86.7795,
"type": 2,
"ipservice": 3,
"country": "USA",
"region": "AL",
"city": "Birmingham",
"zip": "35216",
"utcoffset": -240
},
"dnt": 0,
"lmt": 0,
"ip": "174.199.161.73",
"devicetype": 4,
"make": "Generic",
"model": "Android 4.0",
"os": "Android",
"osv": "4.0",
"h": 641,
"w": 320,
"js": 1,
"language": "en",
"carrier": "480",
"mccmnc": "311-480",
"connectiontype": 5,
"ifa": "99999999999999999999",
"ext": {
"headset": 0,
"darkmode": 0,
"inputLanguage": ["en"],
"charging": 0,
"ringmute": 0,
"diskspace": 66039,
"batterylevel": 7,
"dnd": 0,
"airplane": 0,
"totaldisk": 131072,
"batterysaver": 0
}
},
"user": {
"gender": "F",
"ext": {
"consent": "",
"sessionduration": 84
}
},
"at": 1,
"tmax": 350,
"cur": ["USD"],
"bcat": ["IAB7-28", "IAB7-42", "IAB17-18", "IAB25-1", "IAB25-2", "IAB25-3", "IAB25-4", "IAB25-5", "IAB26", "IAB26-1", "IAB26-2", "IAB26-3", "IAB26-4", "IAB9-9"],
"badv": ["xxxx.yy"],
"bapp": ["123456789"],
"source": {
"fd": 0,
"tid": "7572643094050004647",
"ext": {
"schain": {
"ver": "1.0",
"complete": 1,
"nodes": [{
"asi": "fyber.com",
"sid": "111111",
"hp": 1,
"rid": "7572643094050004647"
}]
}
}
},
"regs": {
"coppa": 0,
"ext": {
"gdpr": 0,
"us_privacy": "1YNX"
}
}
}SKAdNetwork
{
"id": "8xxxx674142xxxx59x0",
"imp": [{
"id": "1",
"secure": 0,
"tagid": "6xxxx1",
"banner": {
"id": "1",
"w": 300,
"h": 250,
"pos": 4,
"battr": [3,6,7,9,10,14,17],
"topframe": 1,
"btype": [4],
"api": [5],
"ext": {}
},
"displaymanager": "Fyber",
"displaymanagerver": "7.7.0.0",
"clickbrowser": 0,
"instl": 0,
"bidfloor": 5.00,
"bidfloorcur": "USD",
"ext": {
"brsrclk": 1,
"skadn":
{
"version": "2.0",
"sourceapp": "123456789",
"skadnetids": ["9G2AGGBJ52.skadnetwork"]
}
}
}],
"app": {
"id": "6xxxx1",
"name": "App_Name",
"cat": ["IAB9-30","IAB9-7","IAB9"],
"ver": "7.7.0",
"bundle": "123456789",
"privacypolicy": 1,
"paid": 0,
"publisher": {
"id": "55555",
"name": "Pub_Name",
"ext": {}
},
"storeurl": "https:\/\/apps.apple.com\/us\/app\/bundle\/id123456789?uo=4&at=10l9yE",
"ext": {
"storecat": "Games",
"storesubcat": ["Entertainment", "Casino", "Card"],
"fmwname": "native"
}
},
"device": {
"dnt": 0,
"ua": "Mozilla\/5.0 (iPhone; CPU iPhone OS 14_0 like Mac OS X)
AppleWebKit\/602.1.38
(KHTML, like Gecko) Version\/10.0 Mobile\/14A41DS1497c Safari\/602.1
n
n ",
"ip": "66.87.112.254",
"lmt": 0,
"geo":
{
"lat": 47.2565,
"lon": -122.4421,
"country": "USA",
"ipservice": 3,
"region": "WA",
"city": "Tacoma",
"zip": "90210",
"type": 2,
"ext": \{}
},
"carrier": "Sprint PCS",
"language": "en",
"make": "Apple",
"model": "iPhone",
"os": "iOS",
"osv": "14.0",
"utcoffset": 180,
"hwv": "iPad Pro ",
"w": 768,
"h": 1024,
"js": 1,
"connectiontype": 2,
"devicetype": 4,
"ifa": "99999999999999XXXX",
"ext": {
"ifv": "4CE89767-XXXX-XXXX-XXXX-4496FBEACD33",
"inputLanguage": ["en", "he"],
"diskspace": 20162,
"totaldisk": 30512,
"headset": 0,
"charging": 0,
"batterylevel": 6,
"darkmode": 1,
"batterysaver": 0,
"atts": 3
}
},
"user": {
"gender": "M",
"yob": 1986,
"ext": {
"consent": "",
"sessionduration": 1836,
"lastbundle": "123456789",
"lastadomain": "fyber.com"
}
},
"source": {
"fd": 0,
"tid": "8629067414281675960",
"ext": {
"schain": {
"ver": "1.0",
"complete": 1,
"nodes": [{
"asi": "fyber.com",
"sid": "5555",
"hp": 1,
"rid": "8xxx0674xxxx167xxx0"
}]
}
}
},
"regs": {
"coppa": 0,
"ext": {
"gdpr": 0,
"us_privacy": "1YYY"
}
},
"at": 2,
"cur": ["USD"],
"tmax": 350,
"bcat": ["IAB7-28",
"IAB7-42",
"IAB17-18",
"IAB25-1",
"IAB25-2",
"IAB25-3",
"IAB25-4",
"IAB25-5",
"IAB26",
"IAB26-1",
"IAB26-2",
"IAB26-3",
"IAB26-4",
"IAB9-9"],
"badv": [],
"ext": {}
}Rewarded Video
{
"id": "6966999xxxxx7616307",
"imp": [{
"id": "1",
"secure": 0,
"tagid": "675380",
"video": {
"playbackmethod": [5],
"playbackend": 1,
"mimes": ["application/javascript", "video/mp4", "video/webm",
"video/3gpp"],
"minduration": 1,
"maxduration": 30,
"protocols": [2, 5],
"w": 1024,
"h": 768,
"startdelay": 0,
"placement": 5,
"linearity": 1,
"skip": 0,
"battr": [3, 8, 9, 10, 13, 14, 17],
"maxbitrate": 5000,
"pos": 7,
"companionad": [{
"id": "1",
"pos": 7,
"mimes": ["test/html", "text/javascript", "image/png", "image/jpeg",
"image/gif"],
"vcm": 1,
"w": 1024,
"h": 768
}],
"companiontype": [1, 2, 3],
"api": [2],
"ext": {
"mraidendcard": 1,
"rewarded": 1
}
},
"displaymanager": "Fyber",
"displaymanagerver": "2.3.0",
"clickbrowser": 0,
"instl": 1,
"pmp": {
"deals": [{
"id": "FyberVAMP_HighCTR",
"at": 2,
"bidfloor": 5.00,
"wseat": []
}],
"private_auction": 0
},
"bidfloor": 5.00,
"bidfloorcur": "USD",
"ext": {
"brsrclk": 1
}
}],
"app": {
"id": "6xxxx0",
"name": "App_Name",
"cat": ["IAB9", "IAB9-30"],
"ver": "2.01.1",
"bundle": "com.bundle",
"privacypolicy": 1,
"paid": 0,
"publisher": {
"id": "111111",
"name": "Pub_Name",
"ext": {}
},
"storeurl": "https://apps.apple.com/app/color-fill-3d/id147xxxx868?uo=5&at=10l9yE",
"ext": {}
},
"device": {
"dnt": 0,
"ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 13_4_1 like Mac OS X)
AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15E148",
"ip": "90.108.113.69",
"lmt": 0,
"geo": {
"lat": 49.61,
"lon": 0.75,
"country": "FRA",
"ipservice": 3,
"region": "76",
"city": "Yvetot",
"type": 2,
"ext": {}
},
"carrier": "Orange",
"language": "fr",
"make": "Samsung",
"model": "SM-T590",
"os": "Android",
"osv": "9.0",
"hwv": "Galaxy Tab A 10.5",
"w": 1280,
"h": 752,
"js": 1,
"connectiontype": 2,
"devicetype": 5,
"ifa": "99999999999999999999",
"ext": {
"inputLanguage": ["fr"]
}
},
"user": {
"gender": "",
"ext": {
"consent": "0"
}
},
"source": {
"fd": 0,
"tid": "6xxxx9928xxxx61xxx7",
"ext": {
"schain": {
"ver": "1.0",
"complete": 1,
"nodes": [{
"asi": "fyber.com",
"sid": "111111",
"hp": 1,
"rid": "6xxxx992xxx876x07xx9"
}]
}
}
},
"regs": {
"coppa": 0,
"ext": {
"gdpr": 1,
"us_privacy": "1YNX"
}
},
"at": 2,
"cur": ["USD"],
"tmax": 350,
"bcat": ["IAB7-28", "IAB7-42", "IAB17-18", "IAB25-1", "IAB25-2", "IAB25-3", "IAB25-4", "IAB25-5", "IAB26", "IAB26-1", "IAB26-2", "IAB26-3", "IAB26-4", "IAB9-9"],
"badv": [],
"ext": {}
}
VAST with End Card
{
"id": "7525515xxxxx1448468",
"imp": [{
"id": "1",
"secure": 0,
"tagid": "6xxxx2",
"video": {
"playbackmethod": [5],
"playbackend": 1,
"mimes": ["application/javascript", "video/mp4", "video/webm", "video/3gpp"],
"minduration": 1,
"maxduration": 30,
"protocols": [2, 5],
"w": 320,
"h": 480,
"startdelay": 0,
"placement": 5,
"linearity": 1,
"skip": 1,
"skipmin": 15,
"skipafter": 5,
"battr": [3, 8, 9, 10, 13, 14, 17],
"maxbitrate": 5000,
"pos": 7,
"companionad": [{
"id": "1",
"pos": 7,
"mimes": ["test/html", "text/javascript", "image/png", "image/jpeg", "image/gif"],
"vcm": 1,
"w": 320,
"h": 480
}],
"companiontype": [1, 2, 3],
"api": [2],
"ext": {
"mraidendcard": 1,
"rewarded": 0
}
},
"displaymanager": "Fyber",
"displaymanagerver": "7.3.1",
"clickbrowser": 0,
"instl": 1,
"pmp": {
"deals": [{
"id": "FyberVAMP_HighCTR",
"at": 2,
"bidfloor": 5.00,
"wseat": []
}],
"private_auction": 0
},
"bidfloor": 5.00,
"bidfloorcur": "USD",
"ext": {
"brsrclk": 1
}
}],
"app": {
"id": "681792",
"name": "App_Name",
"cat": ["IAB9-30"],
"ver": "2.204.0",
"bundle": "com.bundle",
"privacypolicy": 1,
"paid": 0,
"publisher": {
"id": "111111",
"name": "Pub_Name",
"ext": {}
},
"storeurl": "https://apps.apple.com/app/color-fill-3d/id147xxxx868?uo=5&at=10l9yE",
"ext": {}
},
"device": {
"dnt": 0,
"ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 13_4_1 like Mac OS X)
AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15E148",
"ip": "68.63.173.153",
"lmt": 0,
"geo": {
"lat": 36.7719,
"lon": -81.6651,
"country": "USA",
"ipservice": 3,
"region": "VA",
"metro": "531",
"city": "Chilhowie",
"zip": "24319",
"type": 2,
"ext": {}
},
"carrier": "480",
"language": "en",
"make": "Samsung",
"model": "SM-G930V",
"os": "Android",
"osv": "8.0",
"hwv": "Galaxy S7",
"w": 360,
"h": 640,
"js": 1,
"connectiontype": 2,
"devicetype": 4,
"ifa": "99999999999999999999",
"ext": {
"inputLanguage": ["en"]
}
},
"user": {
"gender": "",
"ext": {
"consent": "1"
}
},
"source": {
"fd": 0,
"tid": "7525515821281448468",
"ext": {
"schain": {
"ver": "1.0",
"complete": 1,
"nodes": [{
"asi": "fyber.com",
"sid": "111111",
"hp": 1,
"rid": "7525515821281448468"
}]
}
}
},
"regs": {
"coppa": 0,
"ext": {
"gdpr": 0,
"us_privacy": "1YNX"
}
},
"at": 2,
"cur": ["USD"],
"tmax": 350,
"bcat": ["IAB7-28", "IAB7-42", "IAB17-18", "IAB25-1", "IAB25-2", "IAB25-3", "IAB25-4", "IAB25-5", "IAB26", "IAB26-1", "IAB26-2", "IAB26-3", "IAB26-4", "IAB9-9"],
"badv": ["lacima.space", "mobilityware.com", "jp.iqos.com"],
"ext": {}
}
Playable
{
"id": "79xxxxx128xxxx37xx7",
"imp": [{
"id": "1",
"secure": 0,
"tagid": "6xxxx5",
"banner": {
"id": "1",
"w": 320,
"h": 480,
"wmin": 320,
"hmin": 480,
"pos": 7,
"battr": [3, 8, 9, 10, 14, 17],
"topframe": 1,
"btype": [4],
"api": [5],
"ext": {}
},
"displaymanager": "Fyber",
"displaymanagerver": "7.4.1",
"clickbrowser": 0,
"instl": 1,
"bidfloor": 5.00,
"bidfloorcur": "USD",
"ext": {
"brsrclk": 1
}
}],
"app": {
"id": "674495",
"name": "App_Name",
"cat": ["IAB9-30"],
"ver": "1.6.1",
"bundle": "com.bundle",
"privacypolicy": 1,
"paid": 0,
"publisher": {
"id": "111111",
"name": "Pub_Name",
"ext": {}
},
"storeurl": "https://apps.apple.com/app/color-fill-3d/id147xxxx868?uo=5&at=10l9yE",
"ext": {}
},
"device": {
"dnt": 0,
"ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 13_4_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15E148",
"ip": "98.216.205.103",
"lmt": 0,
"geo": {
"lat": 42.5781,
"lon": -71.805,
"country": "USA",
"ipservice": 3,
"region": "MA",
"metro": "506",
"city": "Fitchburg",
"zip": "01420",
"type": 2,
"ext": {}
},
"carrier": "410",
"language": "en",
"make": "Samsung",
"model": "SM-J337A",
"os": "Android",
"osv": "9.0",
"hwv": "Galaxy Amp Prime 3 2018",
"w": 320,
"h": 569,
"js": 1,
"connectiontype": 2,
"devicetype": 4,
"ifa": "99999999999999999999",
"ext": {
"inputLanguage": ["en"]
}
},
"user": {
"gender": "",
"ext": {
"consent": "1"
}
},
"source": {
"fd": 0,
"tid": "79xxxx128xxx73xxx7",
"ext": {
"schain": {
"ver": "1.0",
"complete": 1,
"nodes": [{
"asi": "fyber.com",
"sid": "111111",
"hp": 1,
"rid": "7x0xx551xxxx373xxx7"
}]
}
}
},
"regs": {
"coppa": 0,
"ext": {
"gdpr": 0,
"us_privacy": "1YXZ"
}
},
"at": 2,
"cur": ["USD"],
"tmax": 350,
"bcat": ["IAB7-39", "IAB14-1", "IAB14-3", "IAB25-1", "IAB25-6", "IAB8-5", "IAB8-18", "IAB12-2", "IAB12-3", "IAB11-4", "IAB12-1", "IAB7-28", "IAB7-42", "IAB17-18", "IAB25-1", "IAB25-2", "IAB25-3", "IAB25-4", "IAB25-5", "IAB26", "IAB26-1", "IAB26-2", "IAB26-3", "IAB26-4", "IAB9-9"],
"badv": ["alldaygadets.com", "aztracking.net", "medmen.com", "medmen.org", "languinisgame.com", "bitmango.com", "chippymediallc.com", "candywriter.com", "zynga.com", "maginteractive.com", "babe.co.id", "matchasaucellc.com", "platinumplayerllc.com", "playsimple.in", "pixelberrystudios.com", "wordlifegame.com", "devgame88.blogspot.com"],
"ext": {}
}Display Interstitial
{
"id": "5xxxxx7055xx6762xx1",
"imp": [{
"id": "1",
"secure": 1,
"tagid": "6xxxx7",
"banner": {
"id": "1",
"w": 320,
"h": 480,
"wmin": 320,
"hmin": 480,
"pos": 7,
"battr": [3, 8, 9, 10, 14, 17],
"topframe": 1,
"btype": [4],
"api": [5],
"ext": {}
},
"displaymanager": "Fyber",
"displaymanagerver": "7.3.3",
"clickbrowser": 0,
"instl": 1,
"bidfloor": 5.00,
"bidfloorcur": "USD",
"ext": {
"brsrclk": 1
}
}],
"app": {
"id": "683547",
"name": "App_Name",
"cat": ["IAB9", "IAB9-30", "IAB9-5"],
"ver": "2.6.0",
"bundle": "com.bundle",
"privacypolicy": 1,
"paid": 0,
"publisher": {
"id": "111111",
"name": "Pub_Name",
"ext": {}
},
"storeurl": "https://apps.apple.com/app/color-fill-3d/id147xxxx868?uo=5&at=10l9yE",
"ext": {}
},
"device": {
"dnt": 0,
"ua": "Mozilla/5.0 (iPhone; CPU iPhone OS 13_4_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15E148",
"ip": "73.70.128.94",
"lmt": 0,
"geo": {
"lat": 38.0031,
"lon": -121.9172,
"country": "USA",
"ipservice": 3,
"region": "CA",
"metro": "807",
"city": "Pittsburg",
"zip": "9xxxx5",
"type": 2,
"ext": {}
},
"carrier": "260",
"language": "en",
"make": "Samsung",
"model": "SM-G965U",
"os": "Android",
"osv": "9.0",
"hwv": "Galaxy S9+",
"w": 411,
"h": 798,
"js": 1,
"connectiontype": 2,
"devicetype": 4,
"ifa": "99999999999999999999",
"ext": {
"inputLanguage": ["en", "es"]
}
},
"user": {
"gender": "",
"ext": {
"consent": "1"
}
},
"source": {
"fd": 0,
"tid": "5xxxxx705xxx676xxx1",
"ext": {
"schain": {
"ver": "1.0",
"complete": 1,
"nodes": [{
"asi": "fyber.com",
"sid": "111111",
"hp": 1,
"rid": "5xx638xxxxx46xx8xx1"
}]
}
}
},
"regs": {
"coppa": 0,
"ext": {
"gdpr": 0,
"us_privacy": "1YNX"
}
},
"at": 2,
"cur": ["USD"],
"tmax": 350,
"bcat": ["IAB7-28", "IAB7-42", "IAB17-18", "IAB25-1", "IAB25-2", "IAB25-3", "IAB25-4", "IAB25-5", "IAB26", "IAB26-1", "IAB26-2", "IAB26-3", "IAB26-4", "IAB9-9"],
"badv": [],
"ext": {}
}
Contextual App Targeting
{
"id": "123456789123456789",
"imp": [{
"id": "1",
"secure": 0,
"tagid": "6xxxx9",
"banner": {
"id": "1",
"w": 320,
"h": 480,
"pos": 7,
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