AdMob/Google Bidding

This article provides steps to integrate AdMob/Google bidding for mediation.

Note

Mediation of AdMob Bidding placements are transacted on the Google bidding network. For more information, see Google's documentation on partner bidding.

AdMob currently supports the following ad types:

  • Banner
  • Interstitial
  • Rewarded
  • MREC

To integrate AdMob/Google bidding as a DT mediated network:

Step 1: Locate AdMob Parameters

Depending on the type of mediation intend use, adding AdMob as a mediated network requires specific parameters from the AdMob Dashboard. Before you can locate these parameters, use the following table to ensure that you have completed any app setup tasks in the AdMob Dashboard.

AdMob Tasks Waterfall Bidding
Manual Automatic
Create an AdMob account.
Add your app to the AdMob dashboard.  
Create AdMob ad units for your app.    
Create AdMob partner bidding ad units for your app.    

Once you have completed the necessary tasks in the Mintegral Dashboard, use the following table to determine which Mintegral parameters you need to locate.

Parameter Description Waterfall Bidding
Manual Automatic
Ad Unit ID Unique identifier of the ad unit you want to mediate. For more information, see Google's documentation.  
APP ID Unique identifier of the app in AdMob. For more information, see Google's documentation.  
Bundle Bundle ID for your app in the app store.    

Step 2: Adding AdMob/Google Bidding as a DT Mediated Network

Before you add Google Bidding as a DT mediated network, complete the following tasks in the DT Console:

  • Add your App to the DT ecosystem. For more information, see Adding an App.
  • Ensure that you have a DT Placement for each AdMob ad unit you want to mediate with DT. For more information, see Setting Up Placements.

Adding AdMob as a Waterfall Network

To add AdMob as a Waterfall network:

  1. From the DT Console, go to Monetization→App Management, locate the Network tab for your app, and click Add network.
    The list of available networks appears.

FB_Network-List-AdMob_2025-04-08_11-17-18.png

  1. Click the AdMob tile.
    The Add network form for AdMob appears.

FB_AdMob_2025-04-22 at 09.28.39.png

  1. If you have not previously signed in to Google, click Sign in with Google and enter your AdMob credentials and Waterfall parameters from Step 1.
    Signing in to Google automatically enters your AdMob Publisher ID and Refresh Token.
  2. Create a Waterfall network instance for each AdMob ad unit you want DT to mediate. Use the Admob Ad unit ID you located in Step 1 as the Instance ID.
    For more information, see Adding a Waterfall Instance.

Add Google Bidding as a Manually Managed Bidding Network

To add Google Bidding for manually managed bidding mediation:

  1. From the DT Console, go to Monetization → App Management, locate the Network tab for your app, and click Add network.
    The list of available networks appears.

FB_Network-List-GoogleBidder_2025-04-08_11-17-18.png

  1. Click the Google bidder tile.
    The Add network form for Google bidder appears.
    For more information, see Adding a Manually Managed Bidding Network.

Note

Networks that support programmatic bidding appear as separate tiles labeled specifically for bidding. To offer your placements for bidding, make sure you select the bidder version of the network—in this case, Google bidder.

GoogleBidder_Manual_2025-04-11_14-41-47.png

  1. Click Manually Managed and enter the AdMob parameters for manual management from Step 1.
  2. Create a Bidding network instance for each AdMob AD unit you want DT to mediate. Use the AdMob AD Unit ID you located in Step 1 as the Instance ID.
    For more information, see Manually Adding a Bidding Instance.

Add Google Bidding as an Automatically Managed Bidding Network

To add Google Bidding for automatically managed bidding mediation:

  1. From the DT Console, go to Monetization → App Management, locate the Network tab for your app, and click Add network.
    The list of available networks appears.

FB_Network-List-GoogleBidder_2025-04-08_11-17-18.png

  1. Click the Google bidder tile.
    The Add network form for Google bidder appears.
    For more information, see Adding an Automatically Managed Bidding Network.

Note

Networks that support programmatic bidding appear as separate tiles labeled specifically for bidding. To offer your placements for bidding, make sure you select the bidder version of the network—in this case, Google bidder.

GoogleBidder-Auto_2025-04-11_14-51-47.png

  1. Click Automatically Managed.
  2. If you have not signed in to Google previously, click Sign in with Google and enter your AdMob credentials.
    Signing in to Google automatically enters your AdMob Publisher ID and Refresh Token.
  3. Auto-generate a Bidding network instance for each FairBid placement you want to mediate with Liftoff Monetize. For more information, see Automatically Adding a Bidding Instance.

Step 3: Add the AdMob/Google Bidding SDK to your Integration

To integrate the AdMob/Google Bidding SDK, follow the instructions on the Supported Networks page.

Step 4: Test Your Integration

Use the DT Test Suite to verify that you have set up your app properly for FairBid mediation. The DT Test Suite is available for Android, iOS, and Unity apps. For more information about using the DT Test Suite, see Test Suite.

DT Test Suite screen showing app is ready for mediation

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