DT handles over 15 billion events a day, producing some 3000 TB (approximately a trillion bytes) of data each month. Every event contains more than 80 attributes describing the advertisement request and response flow. DT's Dynamic Reports, created from this data, providing DT's publishers with the ability to create and view reports revealing close to real-time data ingestion, flexible data exploration, and fast data aggregation.

The Reports

Dynamic Reports offer multiple different reports, enabling you to gather and display information according to your different needs. The reports differ in the data they rely on and on the dimensions they can be displayed. Follow the links below for further information on each one of the reports. 

• App Performance - enables publishers to analyze their apps' performances and revenues.
• Demand Performance - enables publishers to analyze their demand sources' contribution.
• Auctions - enables publishers to get a deeper look into the auction landscape.
• User Activity - enables publishers to explore the engagement of users with their apps.