Important
Ad Network mediation is only available for DT FairBid customers.
Once you have added your app to the DT Console, add and configure the ad networks you want to include in mediation. Then, for each placement you want to mediate, create a FairBid placement and add an instances of the mediated networks to the placement. This lets DT offer your placements across networks through a unified auction.
Manage mediated networks for your app from the Networks tab of the App details screen.
To access the App Details screen, select an app from the Apps Dashboard. The Networks tab lists the mediated networks associated with your app.
Adding a Mediated Network
Add mediated networks for the following mediation types:
- Waterfall: Allows for traditional waterfall mediation. For more information, see Adding a Waterfall Network
-
Bidding: Allows for programmatic bidding mediation. You can add bidding networks in the following ways:
- Manually managed bidding networks: Allow DT to mediate your bidding placements on the network. With Manual management, ensure that your app and placements are set up on the partner network. For more information, see Adding a Manually Managed Bidding Network.
- Automatically managed bidding networks: Allow DT to add your app and bidding placements to the partner networks on your behalf. Automatic management is available only for select bidding networks. For more information, see Adding an Automatically Managed Bidding Network.
Adding a Waterfall Network
Connect FairBid to your app on the partner network for waterfall mediation. Before creating instances of the network in FairBid, make sure your app and placements are already set up on that network.
To add a mediated network for waterfall mediation, you must provide specific network parameters to connect your account with DT. These parameters vary by network. For more information about which network parameters to provide, see the appropriate Network Integration Guide.
To add a network for waterfall mediation:
- On the Networks tab of the App details window, click Add network.
The Add network page opens with a list of ad networks that you can integrate with DT. - Click the mediated network that you want to make available for the placements in this app.
Note
Some networks offer both traditional waterfall and programmatic bidding. Networks that offer programmatic bidding appear as separate tiles labeled specifically for bidding. For waterfall mediation, do not select the bidder version of the network.
- Enter the network parameters required for waterfall mediation.
For more information about which network parameters to provide, see the appropriate Network Integration Guide.
- Click Add network.
The network is now associated with your app and appears on the Networks tab. You can now set up waterfall instances for mediation. For more information, see Adding a Waterfall Instance.
Adding a Manually Managed Bidding Network
Connect FairBid to your app on the partner network for mediation. Before creating instances of the network in FairBid, make sure your app and placements are already set up on that network. Manual management is the default for all networks in FairBid, and all partner networks can be added this way.
To add a mediated network, you must provide specific network parameters to share your account with DT. These parameters vary by network. For more information about which network parameters to provide, see the appropriate Network Integration Guide.
To add a manually managed bidding network:
- On the Networks tab of the App details window, click Add network.
The Add network page opens with a list of ad networks that you can integrate with DT. - Click the mediated network that you want to make available for the placements in this app.
Note
Networks that support programmatic bidding appear as separate tiles labeled specifically for bidding. To offer your placements for bidding, make sure you select the bidder version of the network.
- If you selected a bidding network that offers management methods, click Manually managed.
- Enter the network parameters required for bidding mediation.
For more information about which network parameters to provide, see the appropriate Network Integration Guide.
- Click Add network.
The network is now associated with your app and appears on the Networks tab. You can now manually add bidding instances for mediation. For more information, see Manually Adding a Bidding Instance.
Adding an Automatically Managed Bidding Network
Automatically managed networks allow FairBid to handle the creation of your app and placements on supported partner networks—so you don’t need to manually enter them across multiple platforms. With this option, FairBid can automatically generate network instances and create the corresponding placements on the partner network.
To add an automatically managed bidding network, you must provide specific network parameters for DT to add apps and placements on your behalf. These parameters vary by network. For more information about which network parameters to provide, see the appropriate Network Integration Guide.
Note
Automatic management is available for the following networks:
- Google Bidder
- Liftoff Monetize Bidder
- Mintegral Bidder
- Pangle Bidder
To add an automatically managed bidding network:
- On the Networks tab of the App details window, click Add network.
The Add network page opens with a list of ad networks that you can integrate with DT. - Click one of the bidder networks that offers automatic management.
Note
Networks that support programmatic bidding appear as separate tiles labeled specifically for bidding. To offer your placements for bidding, make sure you select the bidder version of the network.
- Click Automatically managed and enter the network credentials for automatic management.
For more information about which network parameters to provide, see the appropriate Network Integration Guide.
- Click Add network.
DT adds your app to the network, and the network is now associated with your app and appears on the Networks tab. You can now automatically generate instances for mediation. For more information, see Automatically Adding a Bidding Instance.
Deactivating a Mediated Network
Deactivating a mediated network makes it unavailable for future placements and also deactivates all associated network instances in existing placements. DT saves the network parameters in case you decide to re-activate the mediated network.
Warning
Once you deactivate a network, it is not available for future placements in your app. Additionally, deactivating a network also deactivates all associated instances of the network in existing placements.
To deactivate a mediated network:
- On the Networks tab on the App details screen, locate the mediated network you want to deactivate.
- Click the dot menu at the end of the row for the mediated network and click Deactivate.
A confirmation message displays.
- Click Confirm to complete the deactivation.
Re-Activating a Mediated Network
Re-activating a deactivated network also re-activates all deactivated network instances associated with placements.
To re-activate a Mediated Network:
- On the Networks tab of the App details window, click Add network.
The Add network page opens with a list of ad networks that you can integrate with DT.
- Click the mediated network that you want to re-activate.
- Verify the saved parameters.
- Click Add network.
Updating Mediated Network Parameters
When you update parameters in your mediated network, ensure that you update the mediated network parameters in DT Console.
To update mediated network parameters:
- On the Networks tab on the App details screen, locate the mediated network you want to update.
- Click the dot menu at the end of the row for the mediated network and click Edit.
The current network parameters appear.
- Update the parameters as needed, and click Save changes.